Over the past 13 years, the Company has grown steadily and is well known as quality dessert cafe by providing delicious and good service to all customers. In 2020, the Company faced the unprecedented pressure and challenges from the COVID-19 pandemic. To stop COVID-19 that spread widely and quickly, the government issues several disease control measures and other mandated operational restrictions such as restriction on operating hours, restriction on seating capacity and temporary closure of the store, severely affected the business and operating results of the Company.
To alleviate the impact from the temporary store closures and other restrictions, the Company adapted its marketing strategy to focus more heavily on selling through takeaway and delivery channels by collaborating with third party food delivery service providers. Meanwhile, the Company took strict action in the control of expenses particularly manpower and rent by adjusting manpower allocation to meet the changing condition.
In 2021, the company continues to face ongoing challenges due to the uncertainty surrounding the COVID-19 in the future, and consumers remain concern about safety. However, the company believes that the COVID-19 situation will gradually ease, and the government will have more relaxing measures to control the COVID-19 outbreak. The Company commits to overcome all obstacles to have better operating result in 2021 and will adapt and use various strategies to gain profit as targeted.
On behalf of the board of directors, I would like to thank our shareholders, business partners, customers, as well as executives and staff for the support and trust given to our company. We endeavor to maintain and develop our products and service and conduct our business with care to ensure that we grow with strength and sustainability in the years to come.